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Website Redesign for blackopal.com

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Black Opal

Before Black Opal
After Black Opal

Today we are talking about a new website created for our existing client. We had to work on a brand website with several other small sub brand pages. The project Black Opal begins with a site for the holding company Black Opal SA & sub-sites being Black Opal Thoroughbreds, Black Opal Angus Beef and Black Opal Angus Genetics.

 

Talking about the website, the client wanted to market the business on the world wide web and also educate customers on what they do. We understood clearly that we had to create a company page or a master site which show all the other sub brands and also redirect to whole individual sites for more intense marketing.

 

This was a process which took a bit of learning and understanding on our end as we had to know their products, target market & even their marketing before we come up with a concept for them.

 

Lets see what we came up with.

 

The Plan:

As the client wanted to reach different customers and different markets, it was important that we plan and line up our designing, technical, IT and all the teams to create a beautiful dynamic & marketable site. So, we decided to phase it out as they get enough time to market products correctly. We started with creating a main Black Opal SA site with landing pages for each of the sub pages. Social Media pages for each of the businesses were created by our marketing team and we started working with the client to populate them. As we moved forward our vision got further clear on what needs to be done.

 

The Work:

With great research from our designers and visualizers the layout was approved with minor updates. You will see how the landing page is designed to be visually pleasing but also extremely informative. The main landing page includes information about all three sub-sites along with introduction to the group, about the team, contact information and brochure viewing capacity. All our client love Netclues PowerPanel and this client wanted the site to be dynamic hence we packed a lot of features in to the site.

 

Listed below are some of the features of the site.

 

  • Netclues PowerPanel
  • Netclues One-Push
  • Search Engine Optimization
  • Social Media Integration
  • Ability to translate the website into 4 languages i.e. Spanish, English, French and Chinese
  • Google Analytics
  • Inter Website Linking
  • Team Module
  • Content Management System
  • Contact Us
  • News and much more...

The Reward:

Client loved the final product and awarded us to create other sub sites. We would love to hear from you on your feedback as always please email feedback@netclues.com.

Like what you are looking at? Want to Transform your site too?
Netclues has done over 600 projects world wide, Let us help you
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